Apple

When you run a business, you need to be able to engage people. Engagement is the only way that you can grow your business into a total success, and if you’re not engaging people then you’re not going to get anywhere. If you have already started on the blogging trend for your business, then you’re already halfway there. You also probably already know the hardest part about business blogging – keeping it going. Trying to put out compelling, interesting and humorous content on a daily basis is a difficult job for a lot of entrepreneurs, so if you’re finding it hard, you won’t be theRead More →

Everyone who runs a business needs to be aware of the dangers that come with IT downtime. A lot of smaller business owners don’t realize that IT downtime is a problem for them as well as larger corporations. However, the fact is that downtime can have a detrimental impact on businesses of all shapes and sizes. That being said, the most significant impact tends to be on smaller businesses because it’s smaller businesses that have the smaller customer bases, to begin with. Downtime puts your business at risk of losing customers, and this is something that smaller businesses can’t really afford to do. Each year,Read More →

The internet has revolutionised the world, let alone business. It has grown and grown over the last 10 years into something people probably never thought it would. The capabilities the web offers you is just amazing. But when it comes to business, we wouldn’t be able to do half of the things we can today if it wasn’t for it. In hindsight, business is the reason why the web has come as far as it has today. There aren’t many companies that are not now on the internet. If they aren’t, they’re missing a trick. It isn’t hard to get set up on the web.Read More →

Online shopping.

Without customers, businesses would not be businesses. Without customers businesses would make no money. They would make no profit. They would be nothing. So, it’s vital that customers are both reached and retained by businesses, and it’s pivotal that this happens every single day. And do you know what is helping this to happen in the modern world? Yep, you guessed it, tech. To see just how tech and what tech is bringing businesses closer to their customers than ever before, make sure to read on. Image source Tech is making businesses reachable Technology has broken down many barriers and doors that once stood betweenRead More →

Zeros, ones and keyboard.

Pexels Starting an online business seems like a pretty straightforward idea. It’s much easier than starting a traditional business as there aren’t as many startup costs and you can pretty much get things going in under a month. Having said that, the online business world is also highly competitive as you compete with other companies all over the world. Consequently, it’s essential that you make the most out of your web traffic and convert as many sales as possible. Speaking of which, when you have a poor conversion rate, you need to take action ASAP. It just doesn’t make sense; your product is great, butRead More →

Email addresses.

It sounds like a silly question at first doesn’t it? After all, everyone has email now, and it’s the primary way that customers can contact your business and employees can get in touch with one another within your organization. However, it is worth bearing in mind that while important, email isn’t the be all and end of all business communication. Read on to find out more. Image source Time wasting One of the reasons that you should think twice about using email for all business communications is the risk of wasting time. Yes, I know its a near instant form of communication. However, this doesn’tRead More →

Online shopping.

You’ve been putting in the hours to lay the groundwork for your business, and you’re finally ready to go live and start trading online. But before you dive headfirst in, you need to do your final checks to make sure that you are fully prepared. Below are the three main aspects of setting up your online business that you need to have honed and perfected before you start handing out your business cards to everyone you meet. Website As an online business, the first (and most important) part of your road to success is to make sure you have a website to base your operationRead More →

Bricks on a wall.

Ask anybody what the main aspect of a good business is and they’ll probably say a good product idea. It makes good sense, why would anybody buy from a company if their products weren’t any good? However, it’s not actually that black and white and often, other aspects of your business are more important to customers than the product itself. Even if you’ve nailed the product design and manufacture it well, you could still be losing out to your competitors for a lot of reasons. To help you build an all round successful business, these are the other areas that you need to focus onRead More →

Neural network.

Image Source If you run your own business, you’re most likely going to be aware that the internet plays a huge part in how it’s run. You can’t really do anything without going on the internet anymore, and our children are being brought up knowing that this is the case. Everything runs through the internet, it pretty much controls the world. Shopping has pretty much moved online, which is a god send to a lot of people. If you don’t run on the internet at the minute, your business is really missing a trick. A lot of small businesses tend not to go to theRead More →

Coffee and pc.

When setting up a new business, technology is vital. It will be central to the work you do as well as make it easier for you to communicate with customers and clients. Business technology is a vast subject, and if your area of expertise lies elsewhere, you could find yourself overwhelmed. Get a soft introduction to business technology with these five tech essentials for starting your business. Image: Pxhere 1. The right equipment Setting up a business requires several pieces of tech equipment that you might not even be aware you need. You will need some good hardware such as computers and monitors as wellRead More →