Tech has changed our lives dramatically in the past decade or so. There have been incredible scientific and medical advances not to mention leaps in communication, however there have been other less obvious ways that it’s helped or bettered our lives that we might not instantly think about when we consider technology. One of these is travel, here are some examples of how tech has made travel that big more pleasant.   Smartphone In the not so distant past, people would turn their mobile phone off when they went on holiday and leave it at home. However with networks offering cheap roaming charges and ourRead More →

Zeros, ones and keyboard.

Image Source So you’ve been making videos online for a while, you’ve got a decent amount of subscribers who come back regularly for your content, and you’re starting to get some real recognition for the work you’re doing. Well, that’s fantastic! But here’s the real question: what next? What do you do now? You’ve really got two choices. Keep doing what you’re doing and stay at this sort of level, happy with the subscriber count that you’ve got. Or you can take your channel to the next level in order to turn your content into a genuine career. But don’t worry, you’ve already done theRead More →

Macbook.

Image Source We live in a tech-powered world. There really is no doubt about that at this point. Thanks to computers, smartphones, and the internet, just about every moment of most people’s daily life is taken up with gadgets and screens. Of course, that’s not necessarily a bad thing. After all, technology helps us stay connected, learn, and work. And, of course, it’s technology has done some truly incredible things for the world of business. However, that doesn’t mean that things are always perfect, far from it. The truth is that when tech goes wrong, it can throw a serious spanner in the works forRead More →

Lamp on a blackboard.

If you know that you need to try and better your company image or if you just want to reach out to more people on a day to day basis then SEO can be a fantastic way for you to do this. Relevant Content Quality content is the main driving force behind your ranking. There really is no substitute for this and this is especially the case when it is catered to your specific audience. You need to identify one keyword for every page that you have and you also need to try and find out how your reader may search for that as well.Read More →

If you know that you need to try and better your company image or if you just want to reach out to more people on a day to day basis then SEO can be a fantastic way for you to do this. Relevant Content Quality content is the main driving force behind your ranking. There really is no substitute for this and this is especially the case when it is catered to your specific audience. You need to identify one keyword for every page that you have and you also need to try and find out how your reader may search for that as well.Read More →

Content marketing is one of the most important things that a brand can do is 2018. Content marketing is the act of providing valuable, relevant, consistent content that is tailored to your audience. The goal is to drive action within your audience, perhaps getting them to purchase a product or even sign up to a newsletter.   70% of people prefer to learn about products through articles rather than advertising, and there are lots of other kinds of content depending on your business venture and goals. Search engines reward high quality content and punish low quality content, so knowing exactly what your strategy should lookRead More →

Strategy on paper.

We are fortunate enough to live in a world that relies on the internet to get by and every single day, new businesses are springing open and trying to flog new services and products that are better than their competition. If your business is mainly a physical retail location, you may not have given much thought to an online presence, and this would be your first mistake. Choosing not to leverage online advertising, social media engagement and email marketing can have a hugely detrimental effect on your business, no matter how long you’ve been on the high street. You’ve likely seen the decline of shopsRead More →

Photo link Since the beginning of electronic gaming, it’s pretty much always been a battle between the latest consoles. In the last decade or so, this has been a two horse race between Xbox and Playstation- but the world of gaming has started to change dramatically. Mobile gaming apps have taken off in a big way, and by 2020 they’re expected to account for almost half of all revenue generated by electronic games. Better smartphones and technology means better games, and the microtransaction business model has shown to be very effective as most people will make at least one small purchase during their time playing.Read More →

When it comes to marketing your business, you have to understand that there are a lot of things that need to be done to market your company effectively. In 2018, there are more marketing strategies than ever before, and you need to make certain you are using as many of them as you can. This is something that can have a massive impact on the future of the business. If you want to get your company the success you crave and attract more attention, you’re going to need to make sure you market it effectively. This means you have to have a few options underRead More →

Image Social media marketing is taking over the world, and if you haven’t jumped on the bandwagon yet, you can take a look at this post and get to know the basics for social media. Decide on platforms Before you dive in with a social media marketing company and open an account on every single platform known to man, you need to think about which platform you should actually choose for your business. Think about which platform will suit your type of business and also your audience. Here is a rundown on each social platform and what they will suit. Facebook – Ages 20-35, everydayRead More →