In recent years, business and technology have entered into a (mostly) happy marriage. The two are, in short, inseparable. No company stands a chance of making it if they don’t get technology on board. You won’t get far if you don’t tap into the world wide audience at your fingertips. Especially not when the competition is already online. view full post »Read More →

If you’re anything like the rest of us, you depend on your laptop to make it through the day. What used to be a handy tool for writing, has now overshadowed the old dusty television completely – and we need it for so much more than just entertainment. While some people are technical wizards and performed their first computer surgery already as teenagers, others tend to call these people when things go down, half-hysterical over the loss of precious pictures. view full post »Read More →

We’re more protected online than we ever have been before. But, that doesn’t mean you aren’t at risk. There are still many websites out there that claim to be something they’re not in order to steal from you. The creators may want your card details or vital information from you that could give them access to your bank account or email address. For instance, you’ve probably received emails in the past that have claimed to be from your bank or tell you you’re due a tax refund. These types of emails usually include a link to a website. view full post »Read More →

Getting machines to do the work of humans has been a goal of business for two centuries or more. Even since the first steam-powered factories of the nineteenth century, we’ve been outsourcing human labor to our technology. But it’s only recently that machines have graduated from doing repetitive physical tasks to doing things that were previously done by people. view full post »Read More →

Computer and mac.

It’s a common problem every small business has to face at some point, trying to find ways to cut back on their expenses, and it’s usually technology that is something we can’t feasibly cut back on because we need to keep ahead of our competitors. One thing that many startup companies now do is to allow their workers to use their own smartphones and laptops for business purposes, known as BYOD (Bring Your Own Device). From the perspective of the business it makes a lot of sense to use our own devices as the vast majority of us now own one, but how can weRead More →

Wherever you look in the business media these days, everyone seems to be saying the same thing: apps are a must-have for any business. It’s easy to see why. Marketers, business consultants, data miners, and customers all seem to love applications, and they can give your business a real edge over the competition if you manage to produce something of high value to your customers. view full post »Read More →

Computers, IT services, and technology can be extremely expensive. These days it is one of the biggest expenses that most companies have, especially if they only operate online. These costs may be easy to cover once you have become a large, well-established corporation, but for the first few years of trading, all this expense can become a real burden. We don’t think it’s fair that small businesses and startups are crippled with rising tech costs, though. So, we’ve come up with this useful budget for all your corporate needs. view full post »Read More →

Small and medium sized business have weekly meetings and ask many questions about sales, distribution, advertisers, investors and many other enquiries of the general mood in the company. However, the one question that never leaves the agenda is what can be done to increase growth. It may seem a simple question, but the answer is so open ended that businesses can feel lost. Many try to innovate so much that they find themselves guessing what the market will do, and plan on staying ahead. The simple and most effective strategy is to, listen, research and react to customers. No one knows how a product couldRead More →

For your online business to be a success; you’ll need to ensure that you have a loyal consumer audience. Therefore, it’s vital that you’re meeting and exceeding customer’s expectations when they visit your website, and you’re reaching the eyes of your target market on a regular basis. The following are some areas to consider if your company needs a boost when it comes to engaging with and keeping, your customers. view full post »Read More →