Coca Cola sign.

When Coca Cola introduced the first coupon in the late 1800’s, they had no idea just how influential the idea would be. These days, almost all companies use deals and offers of some kind to drive sales. Everybody loves a good deal and the time constraints that you put on it encourage customers to buy now rather than later. One of the biggest problems that online retailers face is cart abandonment, with customers leaving around 70 percent of online carts without buying the products. That’s a huge percentage but deals and offers can bring that down by a huge amount.  But none of this worksRead More →