Computer notebook.

Standing still is going backwards. That’s how it works in the world of SEO. In a way, it’s a strange idea that there is an ever-increasing competition for a shrinking piece of digital real estate. With paid search ads pushing the organic listings below the fold, the introduction of answer boxes and Google experimenting with ‘answer only’ search result pages, it has become harder and harder to do well organically. That’s the rock, and the hard place is that people don’t visit the 2nd results page. To do well in organic search, you need resources and patience. That deep investment in time and money, theRead More →