Golden snitch.

This image is from wikipedia What’s the first rule of marketing? According to the handbooks, it’s “find your niche.” Once you have it, you can then start to sell to the right audience. Before long, you’ll have a monopoly and the company will grow from strength to strength. There’s one problem, though: getting it off the ground. Niche marketers often struggle to start the process because making a mark is tough. In fact, an abstract industry can feel like a disadvantage. All you need is a push in the right direction. So, get ready for a shove because below are the golden rules on howRead More →