Ads on LinkedIN

LinkedIn’s ad experience is not great. Considering it’s the main work related social media platform, their paid advertisement experience should be great. Lots of companies spend their money on that platform and even after a few years of paid ads on there, that experience continues to suck. Below I discuss some issues I have, and propose a few LinkedIn sponsored content best practices to help you keep your campaigns organized. It all starts with the creation of a campaign. See a Linkedin Campaign means one ad. It is possible to have more than one ad inside a campaign but the concept of having hierarchical levelsRead More →